The Facebook is testing a new way for consumers to interact with brands properly represented in the social network. Apparently tests only for Asian companies, appeared in recent times the option to release the sending of messages between the parties. Ends, so the need to post in the wall of a company to establish the first contact with employees who do the service in social media.
There is a possibility that only Asians have seen the feature due to time zones there and here in the West. Anyway, we have a preview of what may be the communication between consumers and businesses in the near future.
From what is known so far, the user has to go in the company of the page that enabled the feature, and it first, send a direct message (copied name Twitter in the face hard for me).When company representatives receive the email warning of the conversation initiated by the social network, then yes they are able to reply to the message. There is no possibility of the company to start the dialogue; at least not the resource that Asians have seen in operation.
The Next Web and note that the change in Facebook in the near future, may mean less demand in the murals of the companies that are on Facebook – for joy mainly from operators telephony, which suffer greatly from the Brazilian consumer behavior. On the other hand, there may be legitimate claims are also omitted thanks to the messaging tool.
On Twitter also has as companies and consumers enter the dialogue. Every now and then when I have to send complaints to my broadband provider, sending a DM. They follow me and I follow them. The contact is often quite useful, especially when the subject is technical.